Today marks 10 years to the day that HookLogic was incorporated. Since its founding in 2004, HookLogic has:
- Pioneered the practice of paid product listings on ecommerce sites, enabling sites to earn new revenue from paid media while providing high-performance, closed-loop marketing for the brands and sellers within the sites.
- Transformed the test drive process in the automotive industry, enabling full tracking of shoppers from first touch to purchase across a broad network of dealerships, manufacturers, and third party marketing channels.
- Spearheaded sponsored listings programs on the world’s leading online travel agencies, allowing hotels to target millions of in-market travel shoppers at the most influential point of the purchase cycle and promote special offers and incentives or highlight property features and amenities.
Having reached our tenth birthday we are now looking forward to the future and exploring international markets and new ways to connect product brands, hoteliers and car dealers with their consumers. Thank you to everyone who has helped us to grow our business, whether you are a client, a partner, an employee, or someone who has just helped us along the way – cheers to another 10 years!