No More Guessing Which Impression Might Actually Turn into a Shopper
Study after study confirms what you already know: the first thing your consumers do when considering a purchase is research. They visit their favorite ecommerce destination to gather the information they need to make smart buying decisions.
Their cursor is hovering around the Buy button, and they’ve got itchy click-fingers, just waiting for a good reason to use them. It’s the moment when they’re the most engaged. It’s their moment of truth.
Target The Perfect Shoppers
Media buying has never been more precise. HookLogic delivers ultra-premium, high-touch advertising to 70+ million active shoppers across 50+ ecommerce sites. Our inventory is highly contextual and inherently measurable down to transaction level.
HookLogic Shopper Audiences:
- Consumer Electronics
- Home, Garden and DIY
- Small and Medium Business
- Sporting Goods, Apparel, and General Merchandise
- Toys and Family
Whether its standard IAB banners, category sponsorship, or dynamic display units built from assets pulled from the site’s database, your brand can engage not only an “in-market” audience, but actual shoppers at the moment of truth where purchase decisions are made.
Influencing Shopping Decisions at the Moment of Truth
HookLogic ecommerce media showcases your products in the stores your audience shops. We hook you up with premium placement opportunities that put your brand message in front of active shoppers at the moment of truth. It works even if they don’t convert there. Chances are they’ll pull the trigger somewhere else, online or offline, and your brand will be top of mind.
If your products are not sold by our retail partners, we’ll help you connect with highly relevant shopper audiences. So, if you sell insurance, for example, we’ll help you reach audiences making large purchases. Marketing baby clothes? We’ll connect you with sites selling cribs and strollers that attract new parents.