Serve the Shopper and Win the Moment of Truth.
HookLogic was founded in 2004 with the goal of understanding and influencing shopper decisions. As veterans of the first wave of digital advertising, we’ve learned that it is extremely effective for brands to engage their consumers while they are actively shopping online on PCs, tablets, and smart phones.
We team with our retail and brand customers to deliver the information shoppers are looking for in ways that add value and facilitate the shopper’s journey… at the most critical moment. We call that ‘the moment of truth.’
Much of What We Do for Our Customers Falls into Two Buckets:
HookLogic’s Ecommerce Media Solutions align the goals of retailers and advertisers to better serve their common shopper. Our integrated display and product listings network provides opportunities for advertisers to influence in-market shoppers at key decision points, while empowering retailers to monetize 100% of their site traffic.
HookLogic offers a number of products that accelerate leads down the sales funnel by applying targeted incentives to in-market shoppers at key decision points. Our solutions help sales forces acquire, nurture, and prioritize leads in a way that increases meetings and closes more deals.
HookLogic is headquartered in New York City, with offices in Ann Arbor, MI and London, UK. We’re a diverse group of talented technologists and business pros with a passion for retail, automotive, and travel industries. We are committed to creating value for our clients and serving their shoppers.